Description
- Designed interactive Power BI, Tableau and Salesforce dashboards, Automated Excel reporting using VBA, which resulted into increased trend detection and reduction in manual reporting.
- Created ETL Pipelines to extract data from various resources, used appropriate data visualization methods to present on going business trends with stakeholders.
- Collaborated with business units to determine the most relevant KPIs for measuring success.
- Designed and implemented A/B Testing for products to improve the conversion rate by 19 basis points and reduce churn by 12 basis points.